The image above is a sucessful example of using contrast in the design.
The designer use contrast in color and sucessfully attract viewer's attention. Yellow and white on the gray background create enough contrast. The designer also apply contrast in compostiion. Circles on the cover do not place orderly and regularly. Some of the circles are being "pushed" away from the oringinal place. It sucessfully conveyed the message of the title of the book. Overall, the designer puts enough weight on both the book title and the illustration, so it does look too leveled.
Images above is an example of bad use in contrast. The rainbow color on the web page lower the contrast effect and become intrusive and messy. The compostion of this site is the worst problem. Too many things are crammed in this page and it does not have a hiearchy and it does not direct viewer's eye. This unorganized page has no control on visual statement. The result is ambiguous and the effect is frustratrating for viewers.
Reference
http://seenbooks.blogspot.com/2006/12/disorders-of-memory-and-learning_08.html
http://www.burlingtonnews.net/burlington_ufo_center.html
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